The holidays are about to get cooler in downtown El Paso as La Nube STEAM Discovery Center transforms into a Winter Wonderland presented by GECU, made possible by a generous $10,000 community gift from GECU. Running from November 22 through January 4, La Nube will transform into a winter-themed destination filled with hands-on learning and holiday fun for families across El Paso.

Families will explore a frosty winter forest filled with snow-covered trees and falling snow, meet Santa and his elves for free holiday photos, and enjoy interactive STEAM activities with a festive twist. Children can also join lively holiday dance parties, take part in holiday experiments, and snap selfies with beloved characters like Paddington Bear and Elf on the Shelf. Guests can grab exclusive discounted Winterfest ice skating tickets with their La Nube visit, making it simple to plan a full day of seasonal fun.

“Winter Wonderland is where the magic of the holidays meets the power of discovery,” said Gina Martinez, CEO of La Nube. “Thanks to GECU’s generous support, we can open our doors to thousands of families and show that learning and joy can thrive together during the holiday season.”

“GECU is proud to support La Nube’s Winter Wonderland. Together, we will create opportunities for families to connect, learn, and celebrate with loved ones this holiday season,” said Stephanie Quiroz, GECU Vice President of Community Engagement.

Winter Wonderland Event Details

Dates: November 22, 2025 – January 4, 2026
Location: La Nube STEAM Discovery Center, 201 W. Main Drive, El Paso, TX 79901
General Admission: $17 children | $20 adults
WIC/SNAP Tickets: $3 children | $5 adults
Discounts: $3 off Active Duty, Teachers, Seniors (65+)
Special Offer: $12 child ticket at participating GECU branches
Website: la-nube.org

What Families Can Expect

• Snow at La Nube: Step into the Let It Snow Winter Forest to experience falling snow, snow covered trees, and hands on fun. Kids can decorate life sized snowmen and enjoy a one-of-a-kind winter adventure.

• Santa at La Nube: Meet Santa and his elves, take a free holiday photo, and create lasting memories.
o Every Saturday from November 22 to December 20
o 12 NOON to 3 pm

• Holiday STEAM Experiences: Explore the science of the season with frosty experiments and creative daily activities, including workshops like building igloos, making winter slime, crafting snow globes, creating piñatas, and more.

• Holiday Dance Party: Dance alongside Santa’s elves as they gear up for the holidays.
• Character Meet and Greets: Snap selfies with Paddington Bear, Elf on the Shelf, and other holiday favorites.

• Winterfest Ice Skating Discounts: Show your La Nube admission ticket to receive exclusive discounts at the Winterfest Downtown Ice Rink.
o $4 off Monday to Thursday, 5 to 6 pm
o $2 off Monday to Thursday, any session
o $2 off Friday to Sunday, before 6 pm

Media Sneak Peek: Friday, November 21, 10AM – 12PM
Join us on Friday, November 21 for an exclusive media preview of La Nube’s Winter Wonderland. Get the first look at our holiday setup, experience the Winter Forest, and see the activities planned for the season. La Nube leadership will be available for interviews to share what families can expect throughout the holidays.

Please confirm attendance with Mick Martinez, VP of Marketing and Communication, at media@la-nube.org.